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HomeMy WebLinkAbout2015-08-10 Tourism Commission MinutesTOURISM COMMISSION RIVERSIDE, MISSOURI Monday, August 10, 2015 at 6:00 p.m. At 6:00 p.m. on August 10, 2015, the Tourism Commission for the City of Riverside, Missouri, met in the Board of Aldermen Conference Room at City Hall, 2950 NW Vivion Road, Riverside, Missouri. Answering roll call were Commissioners Hope Carriger, Jennifer Goering, Lori Locke and Julie Rule. Also present were Board liaison Alderman Frank Biondo, City staff member Jackie Carlson, and representing the Kansas City Art Institute Sonja Garrett and Hannah Lodwick. Motion to Approve Minutes Commissioner Rule made a motion to approve the minutes from June 8, 2015. Commissioner Goering seconded the motion. All voted in favor. Motion passed.  KC Art Institute Partnership Ms. Carlson gave a brief overview of the previous discussions the Commission has had regarding the Kansas City Art Institute’s (KCAI) request for sponsorship for both a fall and spring art class. She noted that the Commission had approved the sponsorship with the following conditions: The KCAI has a presence at/participants in the upcoming fall Chamber wine and art event. The completed artwork is made available in some capacity for marketing purposes. Ms. Carlson stated she had been in contact with the KCAI regarding the approval and conditions and they had some concerns. Thus, she asked them to attend the meeting so all the issues could be addressed. Ms. Garrett, Director of the School for Continuing and Professional Studies at KCAI provided background on the partnership between KCAI and the City and Tourism Commission. The goal of the Riverside En Plein Air classes is to introduce residents to art. The class is open to anyone, but the sponsorship covers the costs of Clay and Platte County residents. The past two classes have been very successful. Before Ms. Hauck left the City, she and Ms. Garrett had discussed expanding the partnership to include a class focused on high school students. Ms. Lodwick provided details on the past two classes. The 2014 class had 12 Riverside residents and 2 non-residents. The Spring 2015 class had 10 Riverside residents. KCAI projects the Fall 2015 class will have 10-12 residents. The feedback they received from the students is that the locations are very scenic, specifically the waterfall by Briarcliff and EH Young Park. The students enjoyed the class, liked the instructor and several expressed interest in taking additional classes, especially if they were offered in a different medium. Ms. Lodwich noted KCAI would like to continue the partnership, but they had questions regarding participation in the event and the additional costs associated with both of the conditions. She indicated the costs would depend on the activity/presence at the event. They may need to provide materials or pay staff. Additionally, a photographer may need to be hired to take photos of artwork so they can be utilized for marketing purposes. Commissioner Carriger inquired about the possibility of a photography student taking the photos and if it would be possible for student volunteers to assist with the event activity. This could be displaying their work or doing a live painting exhibit. Commissioner Rule explained that participation in the event and the marketing material were important to ensure the sponsorship had a broader reaching tourism component. She inquired about the costs to meet these conditions. Ms. Garrett said the costs would depend on the skill level of the photographer and the art medium. Commissioner Goering asked if KCAI could reach out to the previous students to see if they would share their finished work and allow it to be photographed. Ms. Garrett noted they could inquire with the previous students and said they will provide enrollment/student information for the upcoming classes. KCAI does two exhibitions per year where they invite 40-50 students to showcase their work. They can invite the Riverside students, which will provide a way to showcase Riverside art work. Commissioner Rule asked if it’s possible for someone on staff to take photos. Ms. Carlson noted that having staff do it would likely require overtime, which has not be budgeted or approved. The Commission noted they would like to display the artwork at City Hall. Ms. Carlson asked the Commission to confirm that: They were in support of funding the request. They will work with KCAI to find a photographer. KCAI will have a presence at the Chamber wine and art event. KCAI will provide the student roster, access to artwork and will assist with finding a photographer. The Commission agreed unanimously.   KC Art Institute Partnership Ms. Carlson gave a brief overview of the previous discussions the Commission has had regarding the Kansas City Art Institute’s (KCAI) request for sponsorship for both a fall and spring art class. She noted that the Commission had approved the sponsorship with the following conditions: The KCAI has a presence at/participants in the upcoming fall Chamber wine and art event. The completed artwork is made available in some capacity for marketing purposes. Ms. Carlson stated she had been in contact with the KCAI regarding the approval and conditions and they had some concerns. Thus, she asked them to attend the meeting so all the issues could be addressed. Ms. Garrett, Director of the School for Continuing and Professional Studies at KCAI provided background on the partnership between KCAI and the City and Tourism Commission. The goal of the Riverside En Plein Air classes is to introduce residents to art. The class is open to anyone, but the sponsorship covers the costs of Clay and Platte County residents. The past two classes have been very successful. Before Ms. Hauck left the City, she and Ms. Garrett had discussed expanding the partnership to include a class focused on high school students. Ms. Lodwick provided details on the past two classes. The 2014 class had 12 Riverside residents and 2 non-residents. The Spring 2015 class had 10 Riverside residents. KCAI projects the Fall 2015 class will have 10-12 residents. The feedback they received from the students is that the locations are very scenic, specifically the waterfall by Briarcliff and EH Young Park. The students enjoyed the class, liked the instructor and several expressed interest in taking additional classes, especially if they were offered in a different medium. Ms. Lodwich noted KCAI would like to continue the partnership, but they had questions regarding participation in the event and the additional costs associated with both of the conditions. She indicated the costs would depend on the activity/presence at the event. They may need to provide materials or pay staff. Additionally, a photographer may need to be hired to take photos of artwork so they can be utilized for marketing purposes. Commissioner Carriger inquired about the possibility of a photography student taking the photos and if it would be possible for student volunteers to assist with the event activity. This could be displaying their work or doing a live painting exhibit. Commissioner Rule explained that participation in the event and the marketing material were important to ensure the sponsorship had a broader reaching tourism component. She inquired about the costs to meet these conditions. Ms. Garrett said the costs would depend on the skill level of the photographer and the art medium. Commissioner Goering asked if KCAI could reach out to the previous students to see if they would share their finished work and allow it to be photographed. Ms. Garrett noted they could inquire with the previous students and said they will provide enrollment/student information for the upcoming classes. KCAI does two exhibitions per year where they invite 40-50 students to showcase their work. They can invite the Riverside students, which will provide a way to showcase Riverside art work. Commissioner Rule asked if it’s possible for someone on staff to take photos. Ms. Carlson noted that having staff do it would likely require overtime, which has not be budgeted or approved. The Commission noted they would like to display the artwork at City Hall. Ms. Carlson asked the Commission to confirm that: They were in support of funding the request. They will work with KCAI to find a photographer. KCAI will have a presence at the Chamber wine and art event. KCAI will provide the student roster, access to artwork and will assist with finding a photographer. The Commission agreed unanimously.  Tourism Sponsorship Process Ms. Carlson gave an overview of the current tourism sponsorship application submittal and review process. Staff is recommending an application form and final report form be required for all submittals. She also asked the Commission to consider: Requiring applicants to be present at the meeting to answer questions. Allowing/requ iring applicants to give a presentation on their proposal. Holding a special meeting in November to review early applications. The Commission discussed the review process and Commissioner Goering made a motion to: Establish a submittal deadline of one month (generally early Nov) prior to the review date, and Establish a 90 day (generally late February) cutoff date from the date of approval of the sponsorship for submittal of the signed Memorandum of Understanding. Commissioner Locke seconded the motion. The Commission agreed unanimously. Motion passed. The Commission also discussed a desire to review the submittals prior to the meeting and try to get answers to any questions before the meeting. Commissioner Rule indicated she was not in favor of having the applicants present or provide a presentation due to time constraints. Ms. Carlson reminded the group that Commission meetings are open to the public so anyone, including applicants, is welcome to attend. The Commission reviewed the application form and final report form. They asked that space be added to the application form to ask “How many years has the event been held?” and “How many years and what amounts of funding has the event received previously?” For the final report form the Commissioner requested verbiage to be added that requires recipients’ to include copies of invoices to show how the Tourism sponsorship money was utilized.   Tourism Sponsorship Process Ms. Carlson gave an overview of the current tourism sponsorship application submittal and review process. Staff is recommending an application form and final report form be required for all submittals. She also asked the Commission to consider: Requiring applicants to be present at the meeting to answer questions. Allowing/requiring applicants to give a presentation on their proposal. Holding a special meeting in November to review early applications. The Commission discussed the review process and Commissioner Goering made a motion to: Establish a submittal deadline of one month (generally early Nov) prior to the review date, and Establish a 90 day (generally late February) cutoff date from the date of approval of the sponsorship for submittal of the signed Memorandum of Understanding. Commissioner Locke seconded the motion. The Commission agreed unanimously. Motion passed. The Commission also discussed a desire to review the submittals prior to the meeting and try to get answers to any questions before the meeting. Commissioner Rule indicated she was not in favor of having the applicants present or provide a presentation due to time constraints. Ms. Carlson reminded the group that Commission meetings are open to the public so anyone, including applicants, is welcome to attend. The Commission reviewed the application form and final report form. They asked that space be added to the application form to ask “How many years has the event been held?” and “How many years and what amounts of funding has the event received previously?” For the final report form the Commissioner requested verbiage to be added that requires recipients’ to include copies of invoices to show how the Tourism sponsorship money was utilized.  Adjournment, 7:13 p.m. The meeting was adjourned by unanimous consent.