HomeMy WebLinkAbout2009-08-10 Tourism Commission MinutesMINUTES
TOURISM COMMISSION
RIVERSIDE, MISSOURI
Monday, August 10, 2009
6:00 p.m.
The Tourism Commission for the City of Riverside, Missouri, met in the Board of Aldermen Conference Room at City Hall,
2950 NW Vivion Road, Riverside, Missouri, on August 10, 2009, at 6:00 p.m.
Chair Jason Rule called the meeting to order. Answering roll call were, Jason Rule, Randy Rose, Deana Winter, Dirk van
der Linde, Jerry Pietsch, and Aaron Thatcher (non-voting member). Also present were Meredith Hauck, Director of
Community Relations, and Jane Henry, Executive Administration Assistant.
Motion to approve Commissioner Rose made a motion to approve the minutes of July 13, 2009, and
Minutes ofJuly 13, Commissioner Winter seconded. All voted in favor. Motion carried.
2009
Motion to Appoint a Hauck reminded the commission that the chair position is a one-year term. Both Jason Rule
Tourism Commission and Deana Winter were willing to serve. Commissioner van der Linde made a motion to
Chair appoint Rule as chair for another one-year term and Winter seconded. Motion carried.
Tourism Fund Update Available funds remain at $396,700. The minimum available to allot for grants in the fall
and spring cycles is $47,250.
Funding Request - Riverside Riverfest Development Corporation is requesting $38,000 to help fund its annual
Riverside Riverfest event, Riverside Riverfest. Total project cost is estimated at $81,400. The funding request
would help pay for fireworks, carnival and props, sound system/DJ equipment rental, and
print and radio advertising.
Rose excused himself from the discussion. Commissioner Winter noted that they are asking
for 46.7% of their budget and asked Hauck if they were trying to grow the project in any
way. Hauck responded that they had a formula that seemed to work for them and
indications were that they would stay with that model. Rule challenged the commission to
list the positives and negatives of Riverfest.
Positives Negatives
Riverside's best event Growth is stagnant
Family-oriented 2-day event is too long
Free No small town feel
Helps advertise Riverside-word of mouth Not enough vendors
Commissioner Winter made a motion to approve the funding request for Riverside
Riverfest and Commissioner Pietsch seconded. Commission Rose abstained; all others
present voted in favor and the motion carried.
Tourism Grant Process Hauck received 5 grant applications for the fall cycle: 150`" Anniversary Pony Express Model
Update A Tour, High Performance Auto Club Car Show and Swap Meet, Kansas City Scottish
Highland Games, Northland Ethnic Festival, and Northland Symphony Orchestra.
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Minutes 8/102009
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The commission members were polled for their scores for the applicants in 8 categories:
support goals of the Tourism Commission (20 points), documented potential for positive
return on investment (15 points), the project is clearly explained (15 points), key objectives
are clearly identified and goals are measurable (30 points), project is a new or expanded
project (10 points), target market/audience is defined (S points), complete budget with
reasonable and well-researched costs (15 points), and matching funds are clearly identified
(10 points).
The following table provides an overview of the submitted applications, funding amounts,
and the Tourism Commission scores. Applicants can request up to 45% of their total budget
in Tourism Funds.
Application Funding
Request Total
Budget Overall
Score
150`" Anniversary Pony Express Model A Tour $16,372 $42,622 89.5
High Performance Auto Club $5,000 $14,760 83.6
Scottish Highland Games & Celtic Festival $17,500 $123,750 80.8
Northland Ethnic Festival $1,500 $4,000 79
Northland Symphony Orchestra $2,568 $40,200 70.2
Applicants had to receive a score of 70/100 to be considered for funding. The commission
approved 150`" Anniversary Pony Express Model A Tour, High Performance Auto Club Car
Show and Swap Meet, Kansas City Scottish Highland Games, and Northland Ethnic Festival
for funding at their requested levels.
Commissioner Winter made a motion to approve the funding request for 150th Anniversary
Pony Express Model A Tour and Commissioner Rose seconded. All present voted in favor
and the motion carried.
Commissioner van der Linde made a motion to approve the funding request for High
Performance Auto Club Car Show and Swap Meet and Commissioner Winter seconded. All
present voted in favor and the motion carried.
Commissioner Rase made a motion to approve the funding request for Kansas City Scottish
Highland Games and Commissioner Pietsch seconded. All present voted in favor and the
motion carried.
Commissioner van der Linde made a motion to approve the funding request for Northland
Ethnic Festival and Commissioner Rose seconded. All present voted in favor and the
motion carried.
The commission did not recommend Northland Symphony Orchestra for funding.
Commissioner van der Linde made a motion to approve funding far Northland Symphony
Orchestra and Commissioner Winter seconded. The vote was:
Yes: Commissioner Winter
No: Commissioners van der Linde, Rule, Rose, and Pietsch.
Motion failed.
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The Northland Symphony application received the lowest ranking, only 3 tenths of a point
from being below the required funding level. The commissioners felt the event benefits too
small a group of people, thereby not supporting the goals of the Tourism Commission.
The applications that the commission is recommending for funding will be on the board of
aldermen's September 15 agenda. Tourism Commission Chair Jason Rule will attend the
Board of Aldermen meeting to review the recommendations with the Board and to answer
any questions they might have about the evaluation process.
Adjournment- 8:45 pm Commissioner van der Linde made a motion to adjourn and Commissioner Pietsch
seconded. All present voted in favor. The next meeting will be held on Sept. 14.
J e Henry
Executive Administration Assistant
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